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All the channels for digital acquisition

Affiliation, Influence, Social Ads, Search Ads, Shopping Ads, LeadGen

A global vision and specialized expertise to support your growth.

Digital marketing agency

Effinity weaves a close relationship with each customer, constantly challenging the best practices in digital acquisition.

Performance.

It’s both a business model and an ongoing ambition.

Creativity.

A wide range of partners at the service of relevant systems.

Experience.

24 years’ experience in digital marketing is starting to pay off!

Experts.

Our 60 employees embrace your growth challenges.

Our agnostic and synergistic approach to different levers will help you perform better:

Affiliation

Leverage the strength of a network of quality partners to increase your presence in the audience hubs.

Influence

Reach communities of influencers in affinity with your brand and products to develop your business.

Social Ads

Put the full power of Facebook, Instagram, Pinterest, TikTok, etc. to work for your brand awareness, engagement and conversion needs.

Search Ads

Use the power of search engines to capture an interested audience and generate visibility for your offers and conversions.

Shopping Ads

Optimize your presence on Google Shopping, Bing Shopping, comparison sites, etc. and increase your sales volume and profitability.

LeadGen

Generate quality B2C and B2B leads by activating multiple levers to feed your sales teams and your contact base.

60

experts

24

years of experience

4

agencies

Alltricks' ambition is to strengthen its share of voice on search engines in the Outdoor and Running domains, by boosting their visibility on key queries via partners. Alltricks Becquet Norauto Our clients include... Carrefour Homair Distingo Bank Read the case study Becquet wanted to raise its profile with a young target group (25-35 year olds) and generate interest. The aim is to encourage them to join the Becquet community on Instagram. Alltricks Becquet Norauto Our clients include... Carrefour Homair Distingo Bank Read the case study Recruit new customers by optimising the cost of acquisition, through
introducing differentiated remuneration, depending on the type of affiliate and the rate of new customers generated.
Alltricks Becquet Norauto Our clients include... Carrefour Homair Distingo Bank Read the case study
Distingo Bank offers boosted rates during certain periods of the year. The aim is to generate as many full forms as possible, in order to increase its customer base during these periods and maintain high volumes at base rates. Alltricks Becquet Norauto Our clients include... Carrefour Homair Distingo Bank Read the case study As a specialist in mobile home holidays, Homair Vacances wanted to raise awareness of the diversity of activities and services on offer at its campsites. A press trip with female influencers and their families helped achieve this objective. Alltricks Becquet Norauto Our clients include... Carrefour Homair Distingo Bank Read the case study Norauto wants to accelerate its growth in Spain and Italy by strengthening its position as a key player in the multi-channel customer journey. Alltricks Becquet Norauto Our clients include... Carrefour Homair Distingo Bank Read the case study
norauto norauto alltricks becquet becquet carrefour homair homair distingo bank

Alltricks Increase share of voice in search engines. AFFILIATE SHOPPING ADS Becquet Increase brand awareness among a young target audience and boost Instagram subscriptions. INFLUENCE SHOPPING ADS Carrefour Recruit new customers by optimising the cost of acquisition. AFFILIATE SHOPPING ADS Distingo Bank Generate as many completed forms as possible to increase your customer base. LEADGEN SHOPPING ADS Homair Develop brand awareness and conversions. INFLUENCE SHOPPING ADS Norauto Accelerating growth in Spain and Italy. EXPORT SHOPPING ADS

What is your brand’s
share of voice in search results?

Discover how an optimized marketing mix can boost your visibility and sales.

white paper share of voice research results

Effinity news

Cross-disciplinary expertise
to meet your needs

Expertise n°1

The Effinity affiliation platform

Join our affiliation platform and boost your marketing performance! You gain access to a diversified network of affiliates and benefit from advanced technologies to track your conversions. Whether self-service or with the support of one of our performance managers, your affiliate program will enable you to increase your visibility and revenues through targeted partnerships, while optimizing your ROI.
Monetize your content or services by joining our affiliation platform! You’ll gain access to premium advertisers in a wide range of sectors, and benefit from high-performance tracking tools to turn your audience into revenue. Benefit from attractive remuneration by working with recognized brands.

Provide your customers with a new offer and boost your revenues with our affiliation platform. Our experts will train your teams, and you’ll have easy access to our platform’s tools to start up and manage your customers’ affiliation campaigns. Our diversified network of partners enables you to meet all your customers’ objectives, whether they’re looking to increase brand awareness, develop sales or generate leads.

Expertise n°2

Ads Agency

Capture consumers’ attention at the very moment when they are conducting searches that your products are designed to answer. SEA (Search Engine Advertising) enables you to achieve rapid results, whatever your objectives: visibility, sales, leads, etc. Our Search Ads experts can help you design, manage and optimize your advertising campaigns on search engines such as Google and Bing.
Our Social Ads experts can help you manage and optimize your social network advertising campaigns to increase your visibility and achieve your objectives on key platforms: Meta (Facebook, Instagram), LinkedIn, YouTube, TikTok or Pinterest.
Our Shopping Ads experts specialize in managing and optimizing product advertising campaigns on online shopping platforms, including Google Shopping and price comparison sites. Our product flow management technology enables us to help retailers increase the visibility of their products and improve their online sales.
Our Audio Digital Ads offer lets you create and deliver professional-quality audio ads on streaming platforms such as Spotify or Deezer, as well as podcasts, web radio and video players (YouTube, Dailymotion).
Effinity’s expertise in target selection, message definition and tracking brings you real added value in the deployment of your Audio Ads campaigns.
Digital advertising is an effective strategy for rapidly increasing your volume of contacts. It can be deployed as a continuous flow of leads or customers, or on a one-off basis, to support an offer, a sales operation, etc. Our B2B Ads experts offer constant monitoring and ongoing optimization to ensure the success of your campaigns.

Expertise n°3

Influence marketing

Through a personalized approach, our influencer marketing agency tailors influencer campaigns to your brand’s specific needs. Our Influence experts enable you to work with content creators on various influencer networks (Instagram, YouTube, TikTok, Twitch, etc.).

Performance-based influence is based on a model where content creators are remunerated according to the results they generate for your brand. They receive commissions based on the performance of their publications. This model makes it easier for you to measure your return on investment (ROI) on influencer campaigns and control your budget.

Expertise n°4

Lead generation

Our LeadGen agency sets up B2C lead-gathering systems, diversifying acquisition sources to reach the targets most receptive to your offers. Our experts are committed to complying with current regulations on personal data protection and privacy.

Our LeadGen agency masters the levers of B2B lead generation and guides you in setting up and optimizing your acquisition campaigns. Whether you’re looking to feed your sales force or your prospect database, our experts have the levers you need to generate a steady stream of qualified leads.

Read our customer testimonials

Read our customer testimonials
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