TikTok Shop Performance Score (SPS): definition, calculation and tips for improvement
To guarantee a smooth, high-quality shopping experience for its users, [...]
The digital marketing blog - page n°4
Account Health Rating TikTok Shop: understand and optimize your seller account AHR score
Selling on TikTok Shop is an opportunity to reach millions [...]
How can you use conversational leads to improve conversions?
In a saturated digital landscape, traditional acquisition strategies are showing [...]
Wax, the conversational lead becomes an essential acquisition lever
In the face of email saturation, falling click-through rates and [...]
Inro, turning Instagram into an acquisition lever
Instagram is no longer just an engagement channel: it's becoming [...]
Ubu, the solution for turning conversation into conversion
In a mobile-dominated world, capturing a prospect's attention in a [...]
4 key levers for selling on TikTok Shop
TikTok Shop redefines the codes of online commerce, with Discovery [...]
Discovery Commerce: the new e-commerce frontier on TikTok Shop
While traditional e-commerce has been based on purchase intent for [...]
Why is affiliate marketing the cornerstone of TikTok Shop performance?
The arrival of TikTok Shop in France reshuffles the e-commerce [...]
Live Shopping on TikTok Shop: should you go and how?
Live Shopping is no longer an emerging trend: it's [...]
