Fake news: Google PLA (Product Listing Ads) vs Comparators
Let's start with a bit of history. At the end [...]
The digital marketing blog - page n°16
The importance of female influencers for Instagram
Instagram has just installed a function that allows users to [...]
Effinity certified Facebook Marketing Partner
It may seem like a small detail to you, [...]
Black Friday, the crazy figures!
Public: advertisers // Difficulty: easy. In 2017, according to Fevad, [...]
Launching an affiliation campaign: how much should affiliates be paid?
It's the big day, you've made the (wise) decision to [...]
Media start-ups: affiliation, an opportunity to build and deploy your strategy
At a time when the momentum around French startups is [...]
Capsule collection: when influencers create products rather than content
A capsule collection? The term "capsule collection" was coined a [...]
Effiliation certified by Google and IAB Europe
Public: advertisers / publishers // Difficulty: easy Difficulty: easy. Highly proactive [...]
Publishers’ Challenge: motivate your affiliates!
It's no secret that companies with a sales force (internal [...]
Content creation for B2B companies
You've all heard of content marketing. You've all tried to [...]
