Effinity, a partner for all special occasions
Partnering your growth
Effinity is a group of digital acquisition experts that accelerates the development of sales and customer base for companies. To meet your growth challenges, Effinity optimizes your potential, providing tailor-made solutions and local support.
Experienced partner
The Group’s technological expertise and know-how in all areas of digital marketing(affiliation platform, ads agency, influencer agency, LeadGen) enable us to design, manage and implement systems optimized to meet your objectives.
Precision partner
As a digital marketing agency, Effinity is able to assign the right weighting to each lever, to promote synergies between them, and thus make your company more successful.
Effinity at the heart of the relationship between advertisers and their customers
For almost 25 years, the Effinity Group has cultivated a “personal” approach to digital marketing that contributes to our customers’ loyalty. This approach is based on the principle that, although digital marketing is a hyper-technological universe, at each end of the chain there is a seller and a buyer. And that both are human. And that this has consequences for…
Customer relations
We get to know you through your contact with us, and this helps us to make your digital acquisition more effective. From day-to-day management to quarterly strategy meetings, we have plenty of opportunity to exchange and share ideas.
Audience relations
Through our presence on all digital marketing levers, we are constantly in touch with their respective audiences. And our partners in the “field” (over 45,000 affiliated publishers, a community of 5,000 influencers) are also valuable “radars” for consumer trends.
A strong identity based on 4 pillars
Digital performance craftsmanship
The Effinity Group has recognized know-how in all aspects of digital acquisition, which our experts put to work for you.
Solid technological foundation
Since its creation, the Effinity Group has been committed to mastering the technologies of digital acquisition, to guarantee the relevance of the marketing systems we implement and the rapid integration of innovative practices.
Recognized marketing expertise
The Effinity Group brings you the best practices and latest market developments in affiliation, Ads, influence and LeadGen.
Extensive partner network
The Effinity group federates a network of over 45,000 publishers through its affiliation platform, and a community of 5,000 influencers via its influencer marketing platform.
Commitments to continuous improvement
Workforce
Recruitment
Nationalities
Actions shared by our employees
No pause for solidarity
Advertisers regularly stop or pause their digital campaigns. If publishers don’t remove them from their advertising spaces, they’re still shown, but they no longer redirect web users to the advertiser’s site when they click on them.
On the occasion of the Covid-19 health crisis, Effinity chose to redirect this lost traffic, to the Fondation de France, generating, over the period April-May 2020, nearly one million displays calling for donations.
Effinity has chosen to continue this practice by modifying its CGA to give itself the right to redirect to a charity page of its choice for campaigns that come to an end. In this way, Effinity has automated this process and helps a new charity every month.
