3 new features for automatic ad extensions on Google Ads
Google Ads has announced three changes to its automated ad [...]
Google Ads: migration from Google Shopping to Performance Max campaigns
Announced by Alphabet at the beginning of 2022, Smart Shopping [...]
Instagram Ads: tag your products in your ads
Méta has made an important update to the advertising possibilities [...]
Google Discovery Ads: a mobile experience similar to that of social networks
Discovery Ads are Google Ads that offer a mobile-only, conversion-optimized [...]
iOS 14 and Facebook Ads, what impact on ad targeting and performance measurement?
With iOS 14, Apple, in April 2021, made a pivotal [...]
Developing a ROI strategy on Pinterest
https://youtu.be/8wmOjU596qM Pinterest, c'est plus de 10 millions d'utilisateurs mensuels, qui [...]
How do I use Linkedin Ads?
With over 575 million users worldwide, Linkedin is the most [...]
The end of IGTV in favor of Instagram Video
Introduced on Instagram in 2018, the IGTV feature is no [...]
Google Deals, a new opportunity to generate traffic and conversions
Google is introducing a new "Offer" feature in the shopping [...]
Social commerce, current situation and outlook
This article is based on a webinar presented by Thibault [...]
