Agence influence Pinterest, inspire your targets through the power of visuals
Pinterest is much more than just an image-sharing platform. It’s a powerful visual search engine and inspiration tool for users looking for new ideas, products and trends. For brands, Pinterest offers a unique opportunity to reach engaged consumers ready to take action. Working with influencers on Pinterest, or “pinners”, can significantly increase your brand’s visibility and reach. Our Pinterest influencer agency works with you to collaborate with pinners who create pins with aesthetically pleasing visuals and relevant content. These pins can include product photos, infographics, step-by-step guides and more. Equally important are the descriptions that accompany these pins, providing key information and keywords that improve search visibility.
Why choose Pinterest for your influencer marketing?
An engaged audience
Pinterest users are often in discovery and planning mode. They’re open to inspiration and ready to discover new products and ideas. This makes them particularly receptive to influencer recommendations and increases the chances of conversion.
Durability of content
Unlike other social media platforms where content disappears quickly, pins on Pinterest have a much longer lifespan. They continue to be discovered and shared months or even years after their initial publication, offering ongoing exposure for your brand.
Visual referencing
Pinterest acts as a visual search engine, so content is easily discovered by users looking for ideas related to your products. Relevant keywords and optimized descriptions improve visibility and drive more traffic to your site.
Shopping made easy
Pinterest offers features that allow users to purchase products directly from the platform, simplifying the buying journey and reducing friction for interested consumers.
How does our agency select pinners?
Understanding your brand
Our Pinterest influence agency starts by analyzing your goals and targets to identify pinteresteurs whose followers match that audience. This ensures that your content will be seen by users who have a genuine interest in your products.
Assessing content quality
Our influence experts evaluate the quality of content created by potential pinners, focusing on visual aesthetics, pin relevance and audience engagement. High-quality content is essential to ensure that your brand is well represented.
Performance review
Our Pinterest influencer agency evaluates pinners’ past performance in terms of engagement, audience growth and previous campaign success. This helps us identify influencers who have a good track record in promoting similar products.
Matching values
Our Pinterest influencer agency ensures that the pinteresponders you choose share values and a vision compatible with your brand. Genuine affinity ensures that the collaboration is perceived as natural by the audience.
6 tips for effective collaboration with influencers on Pinterest
Pinterest is a powerful platform for brands looking to expand their influence and reach engaged consumers. By working with pinners, your brand can not only increase its visibility, but also inspire and motivate consumers to take action. Through careful influencer selection and strategic campaign execution, our Pinterest influencer agency helps brands make the most of this network dedicated to inspiration.
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