“Société Générale Cashback is an online and offline offer that brings together 1,500 e-commerce partners”.
Every week, Effinity puts the spotlight on a partner. The [...]
The alliance of acquisition and personalization: interview with Marion Varamo
If activating the right affiliation levers is essential for generating [...]
Our programmatic display algorithms enable us to score a surfer’s intention for a brand.
Programmatic display refers to the automated buying and selling of [...]
Interview: converting abandonment audiences with Uzerly
In e-commerce, capturing attention is a first victory, but transforming [...]
Interview: how Widilo boosts acquisition and loyalty through cashback
In today's performance marketing ecosystem, channel diversification is crucial to [...]
“Le Parisien positions itself as a business generator by reaching out to new customers”.
Le Parisien is a major player in content commerce in [...]
“Consumers want to have a positive impact on the planet”.
Every week, Effinity puts the spotlight on a partner. The [...]
2022, e-commerce continues to grow!
It's a ritual... Every year, Fevad publishes its assessment of [...]
Offer the right product to the right consumer through precise targeting
In an e-commerce landscape where competition for visibility is fierce, [...]
“Informing our readers about innovation and helping them with their purchases”.
In a digital ecosystem with a plethora of technological offerings, [...]
