Buy Now Pay Later (BNPL): strategic leverage to boost e-commerce conversions
In an economic climate where consumers are looking for ever [...]
BtoB content creators: powerful leverage for your leads and sales
BtoB content creators, whether newsletter authors, podcasters, YouTubers or LinkedIn [...]
Pandora boosts customer acquisition with bank cashback
In its constant search for effective levers for its customers, [...]
TikTok Shop in France: a new opportunity for e-tailers!
Launching in France in April 2025, TikTok Shop promises to [...]
Social Commerce: social networks become marketplaces
Social commerce, or social selling, is a major development in [...]
Affiliate Manager: how to manage content creators as an affiliate lever?
Affiliation is a business model that makes it possible [...]
Bank cashback (CLO and ALO) wins over advertisers and consumers alike
Bank cashback, which emerged in the mid-2010s, has long been [...]
Commanders Act, partnering advertisers in the age of cookieless
Can you tell us a little about your company? [...]
How can you increase your share of voice on search engines?
Effinity and SEO agency Foxglove have teamed up to [...]
Shopforward, a CSS player on Google and Bing Shopping
ShopForward is a CSS(Comparison Shopping Services) player offering tailor-made services [...]
