{"id":11151,"date":"2022-12-15T00:00:00","date_gmt":"2022-12-14T23:00:00","guid":{"rendered":"https:\/\/www.effinity.fr\/blog\/ecentime-connects-brands-with-the-chinese-community\/"},"modified":"2025-01-23T07:44:29","modified_gmt":"2025-01-23T06:44:29","slug":"ecentime-connects-brands-with-the-chinese-community","status":"publish","type":"post","link":"https:\/\/www.effinity.fr\/en\/blog\/ecentime-connects-brands-with-the-chinese-community\/","title":{"rendered":"&#8220;Ecentime connects brands with the Chinese community&#8221;."},"content":{"rendered":"<p><em>Every week, Effinity puts the spotlight on a partner. The aim is to showcase the variety and richness of our network. This week, Yalan Li, Head of Account Manager at ECENTIME, answers our questions. ECENTIME? It&#8217;s a shopping guide dedicated to the Chinese community in Europe.    <\/em><\/p>\n<h2>Can you tell us about your company and its services?<\/h2>\n<p>ECENTIME came into being in 2018. It&#8217;s a shopping guide and a good living guide dedicated to the Chinese community living in Europe to enable them to &#8220;shop like a local&#8221; and &#8220;share a quality life&#8221;. Indeed, many Chinese people live in Europe today, but because of the language barrier and cultural differences, they don&#8217;t enjoy or consume as much as they&#8217;d like. So, the idea with ECENTIME is to connect qualified brands, products and services with this Chinese population, via a daily shopping list and product recommendations.   <\/p>\n<h2>How would you define your role in the conversion\/loyalty chain?<\/h2>\n<p>Our solution is a combination of content, influencer and performance marketing, which is playing an increasingly important role today. ECENTIME is the unique platform that helps brands precisely target the Chinese community in Europe. <\/p>\n<h2>Can you describe a successful operation you carried out with Effinity on behalf of an advertiser?<\/h2>\n<p>We work with a beauty advertiser in affiliation with Effinity. He gives us a consistent CPA for a content publisher, which ensures long-term visibility for us. What&#8217;s more, he reserves an additional MEA package for certain periods for major campaigns. Working with this advertiser is a win-win situation.   <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every week, Effinity puts the spotlight on a partner. The  [&#8230;]<\/p>\n","protected":false},"author":3,"featured_media":11153,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[81],"tags":[],"class_list":["post-11151","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-affiliate-advice"],"acf":[],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/posts\/11151","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/comments?post=11151"}],"version-history":[{"count":1,"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/posts\/11151\/revisions"}],"predecessor-version":[{"id":11157,"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/posts\/11151\/revisions\/11157"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/media\/11153"}],"wp:attachment":[{"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/media?parent=11151"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/categories?post=11151"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.effinity.fr\/en\/wp-json\/wp\/v2\/tags?post=11151"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}